Pizza Hut Testing ‘Pizza by the Slice’
Pizza Hut is introducing a new concept (at least new to Pizza Hut) as a test to boost its image.
The chain announced that its locations in York, Neb. and Pawtucket, R.I. would be the first to offer pizza by the slice. Spokesman Doug Terfehr said if customers like it, Pizza Hut will eventually expand to locations nationwide.
Terfehr called the move a step toward "the next generation of what the restaurant can be like when it comes to ordering pizza."
Ordering a single slice of pie is nothing new at many smaller pizza shops, but it's uncharted territory for the bigger chain restaurants.